Marketing gone bad – The Bloggess

I think I’m being stalked.

Email from company I’ve never heard of before: DEAR JEMMY, DON’T MISS OUT ON TODAY’S EXCLUSIVE SPECIALS! me: ::Clicks unsubscribe button:: Their website: To unsubscribe you must go to this webpage to update your email preference. me: ::Unchecks the EIGHTEEN types of email notifications that I never signed up for:: Their website: OH NO, JEMMY!Continue reading “I think I’m being stalked.”

UPDATED: I’m gonna be a vampire. Maybe.

(SEE UPDATES BELOW.) I always get spam comments on my blog about weird stuff like voodoo spells and contacting the dead, but a few days ago one came in telling me that I could become a vampire. One of my favorite things to do with these sort of comments is to actually respond and see how farContinue reading “UPDATED: I’m gonna be a vampire. Maybe.”

The importance of checking when your copy breaks.

I sent my friend Cat a link to these tiny metal models I love to make. This is what Amazon passed on to her phone: And that’s why it’s important to test how much of your ad copy shows up on a cell phone. PS. The missing part: “…emble them and enjoy!” Yeah. That does changeContinue reading “The importance of checking when your copy breaks.”

I usually just ignore these but tonight I was bored.

Actual pitch I just got: Hi Jenny, Would you be interested in recipes from baby food creators on how to include your child in their first holiday meal? My return email: Weirdly enough, we’ve actually been feeding holiday meals to our child for the last eight years, but I will pass this on to any ofContinue reading “I usually just ignore these but tonight I was bored.”

UPDATED: And then the PR guy called me “a fucking bitch”. I can’t even make this shit up.

SEE UPDATES BELOW… I know I just posted a few hours ago, but I’m posting again because you all know how dedicated I am to writing about PR pitches (both good and bad) and this one just can’t wait. I got a form letter email pitch (more than one, actually) about a Kardashian sister beingContinue reading “UPDATED: And then the PR guy called me “a fucking bitch”. I can’t even make this shit up.”

I can only assume they’ve never read my blog before.

I got a form-letter pitch yesterday from Imperial Sugar asking me to submit a limerick about their company. The winner gets an IPad. My entry: There once was a girl from Nantucket, Who bought Imperial Sugar by the bucket. She scarfed candies and sweeties, ‘Til she got diabetes. Then she lost both her legs andContinue reading “I can only assume they’ve never read my blog before.”